Mr. Leyman and his wife Madam Korisma, are the founder of Ley-Kor Crispy, selling a traditional Malaysian delicacy known as keropok lekor, a famous fish chip in East Malaysia. They successfully run their business with several outlets in Terengganu. Recently, they have been approached by a friend, Mr. Rajoo saying that Ley-Kor Crispy has the potential to be expanded nationally and internationally. Mr. Rajoo informed that the business could go a step further with e-business. However, Madam Korisma is hesitant to the suggestion as they are used to the present way of doing business. Therefore, Mr. Leyman is looking for advice on this matter.

REQUIRED:

(a) State whether you agree or disagree with Mr. Rajoo’s suggestion. Based on your answer, discuss FOUR (4) justifications why Mr. Leyman should or should not proceed with e-business in promoting Ley-Kor Crispy. 

(b) Mr. Leyman and his wife are not familiar with e-business. Advise THREE (3) methods on how they could conduct the business through an e-business platform.

Answer rating: 100% (QA)

Here the first question is regarding the opinion about expanding the business to eplatform I agree w... View the full answer