My Business Idea for Trinity Construction

Product $($service$,$ variety, quality, packaging$)$:

Who is the product aimed at$?$

What benefit will customers expect?

How will you design, package, or otherwise add perceived value to your product or service in the eyes of your customers?

Pricing $($discounts$,$ sales, list price, credit terms$)$:

How will you price your product or service so that it is attractive to customers?

Will you have different prices for different customers?

How will you make money based on your costs and desired profits?

How might you have to adjust your prices to take into consideration different products or services in your marketing mix?

Place $($distribution$,$ locations, inventory, logistics$,$ and transportation$)$:

How will you distribute your product or service to customers to best advantage?

How will you make your product available to your targeted customers?

Will you sell directly or produce your product and, like Ford or GM$,$ use dealers to market and sell your product or service?

Promotion $($communications$,$ public relations, personal selling, and advertising$)$:

What kinds of communications will you use to tell potential customers about the features and benefits of your product?

Will you use direct selling, advertising, newsletters, and special sales?