Posters.com is a small Internet retailer of high-quality posters. The company has $1,000,000 in operating assets and
Question:
Posters.com is a small Internet retailer of high-quality posters. The company has $1,000,000 in operating assets and fixed expense of $150,000 per year. With this level of operating assets and fixed expenses, the company support sales of up to $3,000,000 per year. The company’s contribution margin ratio is 25%, which means that an additional dollar of sales results in additional contribution margin, and net operating income, of 25 cents.
Required:
Complete the below table showing the relation between sales and return on investment (ROI)
Sales | Net Operating Income | Average Operating Assets | ROI |
$2,500,000 | $475,000 | $1,000,000 | ? |
$2,600,000 | $ ? | $1,000,000 | ? |
$2,700,000 | $ ? | $1,000,000 | ? |
$2,800,000 | $ ? | $1,000,000 | ? |
$2,900,000 | $ ? | $1,000,000 | ? |
$3,000,000 | $ ? | $1,000,000 | ? |
What happens to the company’s return on investment (ROI) as sales increase? Explain.
Managerial Accounting
ISBN: 9780073526706
12th Edition
Authors: Ray H. Garrison, Eric W. Noreen, Peter C. Brewer