Prepare: 1 Monthly planning for EAE with a budget of 15.000 Eur to spend in Spain...

 

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Prepare: 1 Monthly planning for EAE with a budget of 15.000 Eur to spend in Spain only. You get to choose the month. Take into account the school's main activities (and competitors!) to make sure the campaign is in line with the school's goals. - Choose 1 channel and develop a performance plan. The total budget for that campaign has to be > 2.000 Eur - Prepare the structure of one campaign within that channel with at least 2 different ad sets and 1 ad asset each (at least 2 in tot). Take into account the school's real channels and the intent. The result: - 3x Excel (better 1 Excel with 3 tabs) 1 doc (can be an excel as well) where you describe the settings of your campaign (campaign and ad set level) - 2x creative (images & copies) FUNNEL PHASES AWARENESS/INTEREST SEPTEMBER CHANNEL INITIAL BUDGET FINAL BUDGET IG TOTAL €1,000.00 €0.00 €0.00 €0.00 CONSIDERATION CONVERSION FULL FUNNEL IG MONTHLY BUDGET % AWARENESS/INTEREST % CONSIDERATION % CONVERSION TOTAL IG TOTAL TOTAL €5,000.00 €7,000.00 INVESTMENT DISTRIBUTION €750.00 €7,750.00 €250.00 15,000€ 0% €0.00 €0.00 €0.00 €0.00 €0.00 Prepare: 1 Monthly planning for EAE with a budget of 15.000 Eur to spend in Spain only. You get to choose the month. Take into account the school's main activities (and competitors!) to make sure the campaign is in line with the school's goals. - Choose 1 channel and develop a performance plan. The total budget for that campaign has to be > 2.000 Eur - Prepare the structure of one campaign within that channel with at least 2 different ad sets and 1 ad asset each (at least 2 in tot). Take into account the school's real channels and the intent. The result: - 3x Excel (better 1 Excel with 3 tabs) 1 doc (can be an excel as well) where you describe the settings of your campaign (campaign and ad set level) - 2x creative (images & copies) FUNNEL PHASES AWARENESS/INTEREST SEPTEMBER CHANNEL INITIAL BUDGET FINAL BUDGET IG TOTAL €1,000.00 €0.00 €0.00 €0.00 CONSIDERATION CONVERSION FULL FUNNEL IG MONTHLY BUDGET % AWARENESS/INTEREST % CONSIDERATION % CONVERSION TOTAL IG TOTAL TOTAL €5,000.00 €7,000.00 INVESTMENT DISTRIBUTION €750.00 €7,750.00 €250.00 15,000€ 0% €0.00 €0.00 €0.00 €0.00 €0.00

Answer rating: 100% (QA)

Certainly Lets plan a comprehensive campaign for the month of September focusing on Instagram IG as ... View the full answer