Prepare a report, which focuses on assessing a successful or failing company from the perspective of a marketing philosophy, communication and operational strategies. This evaluation should make use of both secondary as well as primary data. Need to specify the outcome of your analysis and seek primary feedback about the veracity of the results or not. The data gathering should consider below 3 dimensions marketing, communication, and operations).

Answer rating: 100% (QA)

Introduction The purpose of this report is to evaluate the marketing philosophy communication strategies and operational tactics of a successful company namely Apple Inc and a failing company namely B... View the full answer