Product Name: Choco Bliss Manufacturer: twinkies
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Question:
Product Name: Choco Bliss
Manufacturer: twinkies
Year of Discontinuance: 1980s
1.What would be the Target Market? (5 marks)
2.4 P's (10 marks)
3.SWOT & PESTEL-C (10 + 20 = 30 marks) (NO FRUE/PANMURE
4.MUST BE YOUR OWN WORK).
5. What would be the anticipated market share ? (5 marks)
6.How would you penetrate the market ? (5 marks)
7. What will be the bench mark of success ? (10 marks)
Related Book For
Advertising & IMC Principles & Practice
ISBN: 978-0132163644
9th Edition
Authors: Sandra Moriarty, Nancy Mitchell, William Wells
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