Provide an example in the world of a misused product. What were some of the factors that

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Provide an example in the world of a misused product. What were some of the factors that led to the shift in purpose or usage of the product? How did the company handle the consumer reaction?

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International Marketing And Export Management

ISBN: 9781292016924

8th Edition

Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr

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Posted Date: Apr 05, 2024 03:25 AM

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Provide an example in the world of a misused product. What were some of the factors that

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International Marketing And Export Management

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