Public relations (PR) is the practice of managing and disseminating information from an individual or an organization
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Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a non-profit organization) to the public in order to affect public perception. Discuss FIVE important of Public Relations and its various roles to the organization.
Related Book For
International Business The Challenge of Global Competition
ISBN: 978-0077606121
13th edition
Authors: Donald Geringer Ball, J. Michael Geringer, Jeanne M. McNett, Michael S. Minor
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