Q1) Why do you think retailers, especially department stores, offer so many discounts and deals so often these days? (2 points)

 

Q2) What are "stackable promotions"? What are the two (2) reasons that retailers "keep offering" stackable promotions? (3 points) [Use your own words.]

 

 

Q3) Some retailers have simplified their pricing by showing only the final price after all discounts. What are the pros and cons of this pricing practice? (3 points)

 

Q4) (a) Among the 10 pricing techniques on p. 356 - 360 of the textbook, which pricing technique is featured in the second assigned article? (1 point) (b) Based on the second article, when and for whom does "the left-digit bias" work? (2 points) (c) When and for whom does "the left-digit bias" NOT work? (2 points)

(a)

 

(b)

 

(c)

 

Q5) What did you learn about retail pricing from the assigned articles? (2 points)

Answer rating: 100% (QA)

Q1 Retailers especially department stores offer many discounts and deals frequently these days for several reasons Firstly it can attract more custome... View the full answer