Question: You've considered marketing a product to a specific ethnic/cultural group in the United States. Turn this around. Assume you are marketer in thecountry of origin vou worked with and decribe how vou would market to American living in that countrv? For example. assume vour groupproposed marketing baby furniture to French-Americans in the U.S. how would vou market baby furniture to Americans living in FranceDemonstrate your mastery of ethnic and multicultural marketing.

Requirements:

You should demonstrate your understanding of ethnic and multicultural marketing and strategy.

You are welcome to use examples to demonstrate your points of discussion.

You will not need citations from book, nor should you use the Internet for any purpose.

Answer rating: 100% (QA)

Marketing Baby Furniture to Americans Living in France A Multicultural Approach Introduction As a marketer in France targeting American expatriates living in the country presents a unique opportunity ... View the full answer