Ramayana is a supermarket chain with many branches in Indonesia. In addition to department stores that sell
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Question:
Ramayana is a supermarket chain with many branches in Indonesia. In addition to department stores that sell clothing products such as clothes and shoes, Ramayana also has a supermarket or supermarket that sells food and daily necessities.
Analyze the Ramayana Department Store branding strategy at the corporate brand level, or product brand if any! Are there any other alternatives that might be good for the company? Explain!
Related Book For
Financial Accounting
ISBN: 978-0134564142
6th Canadian edition
Authors: Walter Jr. Harrison, Charles T. Horngren, C. William Thomas, Greg Berberich, Catherine Seguin
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