Read How the Subscription Business Model Could Change the Automotive Industry a. Are cars shops an appropriate
Question:
Read "How the Subscription Business Model Could Change the Automotive Industry"
a. Are cars shops an appropriate product to servicize? Describe the design of the
service offering.
b. What does such a service say about the notion of the service factory as it applies
to automobiles? Does the service factory even exist?
c. Categorize this service: Is this people processing,possession processing,mental
stimulus processing, or information processing? What makes it such?
How does the value get created in this service? Be specific here?What does the
service really offer that traditional car buying doesn't?
references https://www.forbes.com/sites/forbesbusinesscouncil/2022/11/10/how-the-subscription-business-model-could-change-the-automotive-industry/?sh=1e63ce2656ff
Entrepreneurial Finance
ISBN: 978-1305968356
6th edition
Authors: J. Chris Leach, Ronald W. Melicher