Read the two articles describing dynamic pricing and how Target was caught using the technique, then discuss

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Read the two articles describing dynamic pricing and how Target was caught using the technique, then discuss the following:

Is dynamic pricing a useful marketing strategy in today's retailing environment? Why or why not?

Is dynamic pricing ethical and, if so, under what circumstances?

Link to articles:

https://www.moneytalksnews.com/how-target-snooped-on-shoppers-changed-prices-based-on-location/

https://www.google.com/amp/s/digiday.com/retail/amazon-retailers-experimenting-dynamic-pricing/amp/

Related Book For answer-question

Smith and Roberson Business Law

ISBN: 978-0538473637

15th Edition

Authors: Richard A. Mann, Barry S. Roberts

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Posted Date: Nov 20, 2023 05:52 AM

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Read the two articles describing dynamic pricing and how Target was caught using the technique, then discuss

Question:

Expert Answer:

Dynamic Pricing in Retail Targets Case 1 Is dynamic pricing a useful marketing strategy in todays retailing environment Why or why not Dynamic pricing can be considered a useful marketing strategy in ... View the full answer

Smith and Roberson Business Law

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