Social media content is important as a key engagement tool with consumers. Companies leverage social media to
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Question:
Social media content is important as a key engagement tool with consumers. Companies leverage social media to push brand messages and advertise to influence customers to action.
For your assignment, you are asked to create a social media campaign on a product of your choice (must be Canadian or North America) and support it by creating a digital ad.
Details of your campaign should include how long the campaign will run and how you intend on promoting it, what audience are you targeting (what age group, and what kind of people). Include a budget for a digital ad on each platform you choose. You must also build a content calendar for this period.
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