Specialy the Functional areas analysis human resource management: In human resource analysis compare their labour costs, labour relations, investments in training to the main competitors. Often a % of revenue can be a basis of comparison. 

What does this say about their performance in HR? 

What is employee turnover compared to competition? Again- seek implications. Labour relations and union issues? Access to talent and recruitment? What gaps exist?  

 

References

List all sources used in conducting the internal analysis, cited in AP. A style.

Please note that the provided AP. A citations are hypothetical examples. Replace them with actual sources relevant to e.l.f. Beauty's competitive advantage analysis. Always adhere to AP. A. citation guidelines when referencing sources.