STEP 1: Identify & describe major trend/event in the following segments of the General Environment that may
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STEP 1: Identify & describe major trend/event in the following segments of the General Environment that may have significant impact Dominos Pizza as an organization.
- DEMOGRAPHIC SEGMENT
- ECONOMIC SEGMENT
- POLITICAL / LEGAL SEGMENT
- SOCIOCULTURAL SEGMENT
- TECHNOLOGICAL SEGMENT
- GLOBAL SEGMENT
- PHYSICAL ENVIRONMENT SEGMENT
STEP 2: Explain whether the trend/event is an opportunity or threat (or both?). Why is this trend/event significant to the organization?
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