The Eastman Kodak Company would like to determine interest in a consumer-based security camera that would be flexible in terms of placement, including but not limited to monitoring homes, vehicles, mailboxes, personal belongings, etc. Research Questions Before we further develop a prototype, we need help determining: The most desirable functions to build into the potential device’s capabilities and What we can expect consumers to pay for such a product We’re also interested in learning about the competitive landscape and if there is room for us to enter the personal security monitoring market.

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To gather valuable insights for the development of a consumerbased security camera you can conduct market research and surveys to answer the following ... View the full answer