The following dataset on supermarket sales is obtained from Kaggle. It contains a sample dataset from the
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Question:
The detailed description of the columns are as follows:
Invoice id: Computer generated sales slip invoice identification number
Branch: Branch of supercenter (3 branches are available identified by A, B and C).
City: Location of supercenters
Customer type: Type of customers, recorded by Members for customers using member card and Normal for without member card.
Gender: Gender type of customer
Product line: General item categorization groups - Electronic accessories, Fashion accessories, Food and beverages, Health and beauty, Home and lifestyle, Sports and travel
Unit price: Price of each product in $
Quantity: Number of products purchased by customer
Tax: 5% tax fee for customer buying
Total: Total price including tax. This indicates the size of total shopping basket.
Date: Date of purchase (Record available from January 2019 to March 2019)
Time: Purchase time (10am to 9pm)
Payment: Payment used by customer for purchase (3 methods are available - Cash, Credit card and Ewallet)
COGS: Cost of goods sold
Gross margin percentage: Gross margin percentage
Gross income: Gross income
Rating: Customer stratification rating on their overall shopping experience (On a scale of 1 to 10)
Use the following data set for this assignment. Note - For sav files - Launch SPSS from the portal. Download the sav file and use the open data set function in SPSS.
Modules 1, 2 SupermarketDownload Modules 1, 2 Supermarket
Data set retrieved from: https://www.kaggle.com/aungpyaeap/supermarket-sales
For this data analysis activity, we will analyze the internal sales data.
First, review the SPSS Tutorial.
Next, use SPSS to conduct a descriptive analysis using the columns: Customer Type and Total.
In a Word document, respond to the following:
How many customers in the sample dataset used their member card? What percentage of all customers do they constitute?
What's the average shopping basket size (Total)? What's the standard deviation of the shopping basket size?
Paste a screenshot of your SPSS output of the descriptive analysis.
Related Book For
Business Statistics For Contemporary Decision Making
ISBN: 978-1118749647
8th edition
Authors: Black Ken
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