the following questions from the case briefly (Acme medical imaging) ivey publications 1. Product Objective 

Questions 1. What is the customer expecting from this product once it is delivered?

2. Does everyone know with certainty what they are working on to meet customer needs?

3. Can the project team define success? 4. Do team members truly understand the importance of time-to-market for this project? 2. Project Plan Questions 1. What are the critical paths of the project besides board lead-time? 2. What can be done to mitigate critical paths to get products to market? 3. Does Acme have appropriate staffing to meet project objectives? 4. Are skills of Acme engineers aligned with the project's needs? 5. is it too late to resolve project issues and launch the product on-line? 3. Cost Reduction (and lead Time) Questions 1. What can be done to achieve cost reduction and lead-time goals? 2. Are cost reduction goals achievable with the current design and anticipated volume? 3. Is a two day lead-time realistic? 4. What impact does missing these dates have on the overall project schedule? 4. Commercialization Process (Phases and Gates) Questions 1. Do team members have a clear understanding of Acme's commercialization process? 2. Are all requirements for product success understood by the team? 3. Do team members understand their roles and responsibilities for a successful project? 4. What are critical milestones for this project? 5. What constitutes the continuation or cancellation of the project? 5. Communication Questions 1. How does project success fit into overall financial viability for the company? 2. What is the correlation between project success and job security? 3. What is the company's strategy for the next 3-5 years? 4. What are company year-to-date sales and earnings? 6. Culture Questions 1. How can Payton and Sayers survive and thrive in this engineering-centric culture? 2. Can anything be done to break down functional walls and raise the importance of operations? 3. Is there any way the culture of an organization can be changed to better meet customer needs? 7. Strategic Partnership Question 1. Can Acme partner with another company to mitigate project issues and get back on track