The Great Canadian Company located in Ancaster (GCC) is a boutique retail company located across Canada.
Question:
The Great Canadian Company located in Ancaster (GCC) is a boutique retail company located across Canada. The company was started by the owner in 1990. It now has annual revenues of $55,000,000 and operates in 15 locations across Canada.
Currently private, the company expects to go public in 2023, when sales are expected to hit $65 million. The business requires new capital expenditures to continue its growth and the public stock offering will create the cash required for growth. The pace of the company's business is rapid. New products and services are the only way to stay ahead of the competition.
Employment has increased from 10 in 1990 to 450 in 2019; current employee demographics are:
20s | 30s | 40s | 50plus | TOTAL | |
Full-time (FT) | 44 | 44 | 16 | 25 | 129 |
Part-time (50% of FT) | 131 | 133 | 49 | 8 | 321 |
% single | 73% | 94% | 85% | 76% | |
% married to FT | 27% | 6% | 15% | 24% |
Salaries: based on a 7 hour day
Average hourly pay | $16.95 | $22.15 | $45.50 | $65.50 |
While all employees are currently non-union, there are some reliable sources indicating staff are looking to unionize in the Vancouver and Montreal locations. The owner is concerned that the company is growing so fast that the collegial atmosphere is disappearing. Turnover has been just around the industry average (35%) and lately, turnover among new hires is increasing more than the overall average.
The owner senses the need for a professionally designed benefits and retirement savings plan. Funds are available but not unlimited. The expectation of going public puts pressure on the firm to look responsible and conservative to potential investors. However, the owner wants to maintain the corporate culture that made the company successful.
No formal indirect compensation plan or retirement savings plan currently exists. Instead, employees are hired based on market rates and the benefits package has been based on government sponsored benefits only.
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