The management of a New York area investment firm wants to find out about the investment needs of its existing customers, for which it has an extensively detailed list, as a function of their investment level.Such information will help the company design programs for this target market.What type of sampling procedure would you recommend to the company?

Quota

Simple random sampling

Cluster

Stratified

Financial Assessment Sampling

To understand the needs of its customer base, a car rental agency conducts a survey of its customers during the first week of the summer travel season.What type of data collection method is this?

Secondary

Trend analysis

Causal

Longitudinal data

Nominal

Primary

Symptom analysis

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