The Puerto Rican souvenir and craft store plans to introduce a new area selling Puerto Rican coffee
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The Puerto Rican souvenir and craft store plans to introduce a new area selling Puerto Rican coffee if more than 60% of the tourists who visit the store indicate that they liked the taste of the coffee they were given as a sample. A preliminary study carried out over the weekend when three cruise ships arrived showed that 105 of the 400 customers did not like the flavor they tried because they considered it too strong. At a 1% significance level, should you set the area to sell coffee in the store?
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Managing Business Ethics Making Ethical Decisions
ISBN: 9781506388595
1st Edition
Authors: Alfred A. Marcus, Timothy J. Hargrave
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