In order to enhance the image of DASANI bottles as contributing to sustainability, the Twist Campaign, including

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In order to enhance the image of DASANI bottles as contributing to sustainability, the Twist Campaign, including using Chubby Checker and his classic song, encouraged active involvement in the ad through which type of execution?

Multiple Choice

a. slice of life

b. testimonial

c. scientific evidence

d. demonstration

e. straight-sell

Related Book For answer-question

Concepts in Federal Taxation

ISBN: 9780324379556

19th Edition

Authors: Kevin E. Murphy, Mark Higgins, Tonya K. Flesher

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Posted Date: Nov 12, 2022 06:05 AM

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In order to enhance the image of DASANI bottles as contributing to sustainability, the Twist Campaign, including

Question:

Expert Answer:

1correct answer is option d that is demonstration Explana... View the full answer

Concepts in Federal Taxation

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