Think about global brands. You can go anywhere in the world and order a Coke. Implications for
Fantastic news! We've Found the answer you've been seeking!
Question:
Think about global brands. You can go anywhere in the world and order a Coke. Implications for you as a business leader?
Related Book For
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
Posted Date: