Think of a significant purchase that you made recently - for example, computer, clothes, services (e.g., travels),
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Question:
Think of a significant purchase that you made recently - for example, computer, clothes, services (e.g., travels), etc.
Describe your experiences from the time you thought about buying it to the purchase. Also describe your post purchase experiences and the factors that affected levels of your satisfaction.
- Pre-purchase experience:
- Purchase experience:
- Post-purchase experience:
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