Using Hofstede's 6 dimensions (refer to the 6D model in the textbook), describe the cultural and organizational
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Using Hofstede's 6 dimensions (refer to the 6D model in the textbook), describe the cultural and organizational effects of Starbucks (a US organization), opening cafes in China. According to Hofstede, would the National Culture have a greater effect on employees or the organizational culture?
Related Book For
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
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