Using the IMC methodology evaluate three ways or methods to reach the objectives listed below add the
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Question:
Using the IMC methodology evaluate three ways or methods to reach the objectives listed below add the resources used.
Objectives are as follows:
To Increase the primary public interactions at the library by 10%
To educate 25% of the primary public about the importance of having a library card
Related Book For
Research Methods For Business Students
ISBN: 9781292208787
8th Edition
Authors: Mark Saunders, Philip Lewis, Adrian Thornhill
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