Warranties work as signals in the used car market because? _______. A. buyers want to believe? they're
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Question:
Warranties work as signals in the used car market because? _______.
A.
buyers want to believe? they're getting a good deal
B.
all car dealers are more interested in their customers than in their own profit
C.
buyers are not sophisticated enough to distinguish an honest dealer from a dishonest one
D.
a dealer who sells a lemon with a warranty ends up paying a big repair? bill, so dealers are careful to avoid selling lemons
The principle of? ______ applies to information.
A.
increasing marginal benefit
B.
constant marginal cost
C.
decreasing marginal benefit
D.
decreasing marginal cost
Related Book For
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
Posted Date: