What are Apple's primary expenses, secondary expenses, financial activity generated expenses, and losses 2023. What is the
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What are Apple's primary expenses, secondary expenses, financial activity generated expenses, and losses 2023.
- What is the revenue trend? Does the 10-K or 10-Q discuss primary revenues and other revenue types?
- What do the accounting policies say in the annual report (footnotes) regarding the cost of revenue? What are the drivers to the cost of revenue and the trends?
- Are there any trends in sales and marketing expenses or research and development? Are these amounts reasonable for the type of business?
- Compare general and administrative expenses to similar companies. Are they reasonable?
- What is the ratio of net interest income (expense) to income from operations? Is this a safe ratio for the company? Why or why not?
- What is the income taxes trend? Is the effective tax rate reasonable over time?
Related Book For
Financial Reporting Financial Statement Analysis and Valuation a strategic perspective
ISBN: 978-1337614689
9th edition
Authors: James M. Wahlen, Stephen P. Baginski, Mark Bradshaw
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