What are three reasons why Crystal Pepsi prime marketing failed and why? What are three things that
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Question:
What are three reasons why Crystal Pepsi prime marketing failed and why?
What are three things that Pepsi did not take into account that helped/caused the failure?
What are three things that Pepsi could have done to save Crystal Pepsi from failing?
Related Book For
International Marketing
ISBN: 9781506389219
2nd Edition
Authors: Daniel W. Baack, Barbara Czarnecka, Donald E. Baack
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