What is more important, meeting customer requirements or addressing how the customer perceive your solution to their

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What is more important, meeting customer requirements or addressing how the customer perceive your solution to their requirements? Discuss how your company determines customer requirements, and what they do to enhance customer perceptions?

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Global Strategy

ISBN: 9780357512364

5th Edition

Authors: Mike W. Peng

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Posted Date: May 06, 2024 08:23 AM

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Global Strategy

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