You are an innovation manager for one of Canada's largest oil producers. You will be required to
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Question:
You are an innovation manager for one of Canada's largest oil producers. You will be required to innovate a new process from start to finish to get oil from Canada to Russia,
- a) What type of innovation is this, and why?
- b) Would you collaborate with anybody? Who?
- c) Which method would you use to acquire this new innovation?
- d) Describe how you may benchmark the innovation project versus the current method of moving oil to Russia?
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