You are familiar to the following decision tree that has been analyzed in detail in our class
Question:
You are familiar to the following decision tree that has been analyzed in detail in our class lecture on text chapter-7 augmented content (shown below). Now assume that we have engaged a market research firm to better predict the competitor's strategy, and that the market research firm has now told us that the competitor will EITHER introduce a competitive product and keep it at a high price OR do nothing.
Redraw/Prune the decision tree - must show all payoff numbers and probabilities under the NEW SCENARIO with additional input from the market research firm
With the above insight provided by the market research firm, what is the EXPECTED payoff of our product release strategy? Show your calculation
With the above insight provided by the market research firm, should we plan to release our high value product or low value product?