You are required to select a business that is in close proximity. Conduct a marketing operational analysis, identify the gaps, and develop a revised Marketing strategy for the selected business. If there is no business entity close to you, you may use any business that you are familiar with.
The following sub-headings are to be used. Your report must adhere to the format below:
i. Title page
ii. Table of Contents
1. Executive summary
2. Situation Analysis
3. Positioning of the brand and competitive advantages
4. Revised Marketing strategy going forward
5. Conclusion and recommendations
6. Referencing and presentation

Answer rating: 100% (QA)

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