You work as a salesperson for Apple Store in Chatswood Chase as a marketing graduate. Apple...
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You work as a salesperson for Apple Store in Chatswood Chase as a marketing graduate. Apple Store is a chain of retail stores owned and operated by Apple Inc. The stores sell various Apple products, including Mac personal computers, iPhones, iPad tablet computers, iPod portable media players, Apple Watch smartwatches, Apple TV digital media players, software, and selected third- party accessories. It was thought that the Apple iMac 27-inch (2020) would have been very popular with graphic design companies. However, sales have been slow to corporate customers. As a test of your persuasive writing skills, your supervisor has asked you to write a sales letter to Geoff Goldblum, Operations Manager at CBL P/L, address Level 2, 987 King Street, Sydney. CBL Ltd. Is a small graphic design company with 10 graphic designers employed. The purpose of the letter is to promote the sale of the Apple iMac 27-inch (2020) for their office. Your letter should include the features listed below: a. b. C. d. e. Block letter alignment (i.e. Justify) The seven basic parts of a business letter • • Sender's name, address and contact number(s) Date Customer's (receiver's) name and address Salutation • Subject line Body of the letter Complimentary close Sender's name, signature, title An appropriate opening One or two selling points. The AIDA (Attention, Interest, Desire, Action) formula On your answer sheet you are to write a draft letter first and then rewrite the letter in the final letter section. You work as a salesperson for Apple Store in Chatswood Chase as a marketing graduate. Apple Store is a chain of retail stores owned and operated by Apple Inc. The stores sell various Apple products, including Mac personal computers, iPhones, iPad tablet computers, iPod portable media players, Apple Watch smartwatches, Apple TV digital media players, software, and selected third- party accessories. It was thought that the Apple iMac 27-inch (2020) would have been very popular with graphic design companies. However, sales have been slow to corporate customers. As a test of your persuasive writing skills, your supervisor has asked you to write a sales letter to Geoff Goldblum, Operations Manager at CBL P/L, address Level 2, 987 King Street, Sydney. CBL Ltd. Is a small graphic design company with 10 graphic designers employed. The purpose of the letter is to promote the sale of the Apple iMac 27-inch (2020) for their office. Your letter should include the features listed below: a. b. C. d. e. Block letter alignment (i.e. Justify) The seven basic parts of a business letter • • Sender's name, address and contact number(s) Date Customer's (receiver's) name and address Salutation • Subject line Body of the letter Complimentary close Sender's name, signature, title An appropriate opening One or two selling points. The AIDA (Attention, Interest, Desire, Action) formula On your answer sheet you are to write a draft letter first and then rewrite the letter in the final letter section.
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Your Name Your Address City State ZIP Code Your Phone Number Your Email Address Date Mr Geoff Goldblum Operations Manager CBL PL Level 2 987 King Street Sydney NSW 2000 Dear Mr Goldblum Subject Elevat... View the full answer
Related Book For
Financial Reporting Financial Statement Analysis and Valuation a strategic perspective
ISBN: 978-1285190907
8th edition
Authors: James M. Wahlen, Stephen P. Baginski, Mark Bradshaw
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