Your company sells protein shakes made from egg protein, whey protein, pea protein, hemp protein, brown rice
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Question:
Your company sells protein shakes made from egg protein, whey protein, pea protein, hemp protein, brown rice protein and mixed plant protein. Your target market is Gen X, Gen Y and Gen Z.
Consider the current social, economic and industry trends in the health and fitness sector. Discuss how the 4 (four) key media selection criteria's can help you to choose the ideal combination of media to promote your brand of protein shakes.
Related Book For
Finite Mathematics and Its Applications
ISBN: 978-0134768632
12th edition
Authors: Larry J. Goldstein, David I. Schneider, Martha J. Siegel, Steven Hair
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