Your firm is in the business of making food items, primarily desert-type products—the firm plans to launch a new product, a half-gallon size of cherry vanilla ice cream. The firm has never produced ice cream before. Your job is forecasting the anticipated earnings (i.e., projected revenues, fewer costs) over the next seven years. 

How would you forecast your sales and your costs for this new product?

Answer rating: 100% (QA)

Forecasting sales and costs for a new product involves several steps and considerations Heres a general approach to forecasting sales and costs for th... View the full answer