Yummy Bunny Pastries Case Study, Bunny Frank's pastry business has been doing well since you helped her
Question:
Yummy Bunny Pastries Case Study, Bunny Frank's pastry business has been doing well since you helped her understand the role of production management in a successful business. Her output and sales have grown, and she has hired several employees. Recently, though, several of her longtime customers have mentioned that, from time to time, her pastries are not as good as they used to be. Bunny's business is based on delivering quality products and services. She wants to nip any problems in the bud. Once again, she has asked for your help.
Bunny would like to have a presentation on hand to show current staff and future hires.
Please help me with the following elements:
- The importance of quality to Bunny's customers,
- The importance of quality to Bunny's operations,
- at least two quality tools Yummy Bunny Pastries can use to determine if it has quality problems and how to use the tools, and how to assure customer service quality?
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr