Price-sensitive shoppers are one of the most fickle target groups. What makes them difficult to convert to
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Price-sensitive shoppers are one of the most fickle target groups. What makes them difficult to convert to loyal customers? How could you retain them?
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Pricesensitive shoppers are generally attracted to retailers purely on the basis of the price o...View the full answer
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Related Book For
Retail Management A Strategic Approach
ISBN: 978-1292214672
13th Global edition
Authors: Barry Berman, Joel R. Evans, Patrali Chatterjee
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