Both Nordstrom and McDonald's are noted for their high-quality customer service, but their approaches to providing quality
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Both Nordstrom and McDonald's are noted for their high-quality customer service, but their approaches to providing quality service are different. Describe this difference. Why has each of these retailers elected to use its particular approach?
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In the chapter we discuss two approaches for providing high quality customer service x standardizati...View the full answer
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Related Book For
Retailing Management
ISBN: 978-1259573088
10th edition
Authors: Michael Levy, Barton Weitz, Dhruv Grewal
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