In the opening highlight addressing pet adoption, there were two priority audiences. Why did program planners develop

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In the opening highlight addressing pet adoption, there were two priority audiences. Why did program planners develop a strategy for the animal shelters as well as potential adopters?

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Social Marketing Behavior Change For Social Good

ISBN: 9781544351490

6th Edition

Authors: Nancy R. Lee, Philip Kotler

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Question Posted: Jan 12, 2024 02:00 AM

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In the opening highlight addressing pet adoption, there were two priority audiences. Why did program planners develop

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Developing a strategy for both animal shelters and potential adopters in the context of pet adoption ...View the full answer

Social Marketing Behavior Change For Social Good

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