Assume you are the director of athletics at Awesome University, an NCAA Division I powerhouse in both men’s and women’s basketball. You must hire a new women’s basketball coach. A press conference is scheduled for this evening at which sports reporters from the national media will be asking whether you plan to hire a woman or a man and whether you intend to pay the new coach a salary comparable to the whopping salary the men’s team coach is being paid. How will you respond to those questions?