Suppose Winters method is used to forecast quarterly U.S. retail sales (in billions of dollars). At the

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Suppose Winters’ method is used to forecast quarterly U.S. retail sales (in billions of dollars). At the end of the first quarter of 2018, the seasonal indexes are: quarter 1, 0.94; quarter 2, 1.02; quarter 3, 1.0; quarter 4, 1.05. Also, the current estimates of level and trend are 1,168 and 7. During the second quarter of 2018, retail sales are $1,188 billion. Assume α = 0.2, β = 0.4, and ϒ = 0.5.

a. At the end of the second quarter of 2018, develop a forecast for retail sales during the third and fourth quarters of 2018.

b. At the end of the second quarter of 2018, develop a forecast for the first and second quarter of 2019.

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Business Analytics Data Analysis And Decision Making

ISBN: 9780357109953

7th Edition

Authors: S. Christian Albright, Wayne L. Winston

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