In Figure 1.9, why are saving accounts positioned low on global approach and high on local approach

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In Figure 1.9, why are saving accounts positioned low on global approach and high on local approach while investment banking is high on global approach and low on local approach?

Figure 1.9image text in transcribed

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Global Strategic Management

ISBN: 9781350932968

5th Edition

Authors: Philippe Lasserre, Felipe Monteiro

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