Go back to the discussion of JetBlue in the box entitled How Would You Do That? 1.
Question:
Go back to the discussion of JetBlue in the box entitled “How Would You Do That? 1. ” Use the strategy implementation model in Exhibit 7 to identify what would be necessary to successfully implement JetBlue’s strategy.How would the implementation levers be different for JetBlue than for some of the major airlines?
Exhibit 7
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Intended Strategy Implementation Levers Organizational structure Systems and processes People and rewards Strategic Leadership Lever- and resource-allocation decisions Develop support among stakeholders Realized Strategy
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Strategic Management Concepts And Cases
ISBN: 9781260075106
2nd Edition
Authors: Mason Carpenter, Gerry Sanders
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