On what two dimensions do the four international strategy configurations differ?
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On what two dimensions do the four international strategy configurations differ?
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The four international strategy configurations as proposed by Christopher A Bartlett and Sumantra Ghoshal differ along two dimensions Global Integration vs Local Responsiveness This dimension refers t...View the full answer
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Strategic Management Concepts And Cases
ISBN: 9781260075106
2nd Edition
Authors: Mason Carpenter, Gerry Sanders
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