How would you explain the popularity of the Tata Nano? Why have other car companies not taken
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How would you explain the popularity of the Tata Nano? Why have other car companies not taken advantage of this opportunity?
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The Tata Nano often referred to as the worlds cheapest car gained popularity for several reasons but it also faced challenges that may have deterred other car companies from pursuing a similar opportu...View the full answer
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Related Book For
Strategic Market Management Global Perspectives
ISBN: 9780470689752
1st Edition
Authors: David A. Aaker, Damien McLoughlin
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