Suppose that you are responsible for integrating the logistics system of two national food manufacturers as a result of a merger. Each firm serves the entire country from seven distribution centers and delivers to a common customer base using predominantly less-than-truckload transportation. Identity and rationalize the opportunities for improved performance following the merger.
Answer to relevant QuestionsIn the Subway situation described earlier, describe the trade-offs associated with: a. Consolidating the meat and vegetable preparation facilities and b. Use of multi-temperature transportation vehicles. In your words, describe and illustrate the Great Divide. Do you believe the Great Divide phenomenon is as widely experienced as the text indicates? Support your position with an illustration. What could Kraft and Starbucks have done at the beginning of their distribution relationship that might have resulted in a more amicable end to the relationship? Be as specific as possible in your discussion Suppose you work for a small company with limited liability to invest in technology. What actions might you take to provide you with measurement information that larger firms such as Gillette group and Guinness obtain ...Identify and discuss the trade-offs associated with operating a supply chain that handles both forward and reverse movement as compared with separate supply chains for forward and reverse movement.
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