Suppose you are trying to classify a variable where 96% of its observations equal 0 and only

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Suppose you are trying to classify a variable where 96% of its observations equal 0 and only 4% equal 1. You run a logistic regression, and the classification table shows that 97% of the classifications are correct. Why might this large percentage still not be cause for celebration?
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Business Analytics Data Analysis and Decision Making

ISBN: 978-1305947542

6th edition

Authors: S. Christian Albright, Wayne L. Winston

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