The James Bond movie Skyfall had many product placement deals. Watch the movie and figure out which

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The James Bond movie Skyfall had many product placement deals. Watch the movie and figure out which brands used this strategy; then do an Internet search to find the real answer.

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Advertising & Promotion An Integrated Marketing Communications Perspective

ISBN: 978-0070891302

5th Canadian Edition

Authors: Gerorge E.Belch, Micheal A.Belch, Micheal A.Guolla

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Question Posted: Mar 17, 2016 04:34 AM

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The James Bond movie Skyfall had many product placement deals. Watch the movie and figure out which

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Heineken paid 45 million to be Bonds beer of choice and many other brands are featured in the ...View the full answer

Advertising & Promotion An Integrated Marketing Communications Perspective

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